Search Engine Optimization
Your site includes a search engine optimization plugin called “SEO”, you will find it under the editor on every page or post. Here you add a meta description and keywords to your site on a whole or to each page individually. This helps search engines to index you properly and helps your visitors find you.
Use a description of what you want visitors to see in the search rankings, you can also add tags (key words) which are words that visitors would enter into a search to find you, for example “artists + yourhometown”.
Your web site also has xml sitemap. Sitemaps house text links to all your web site pages so the engines know what to follow.This plugin submits your site to search engines Google, Yahoo, Bing and Ask.
There is also a robots.txt page in your root directory this tells the search engines that they can index the site.